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FIFA ENDORSES MATCH-FIXING REPORTING APP

The global football governing body has officially recognised FIFPro’s app for reporting match-fixing. FIFA has officially designated a new smartphone app as a valid tool to report potential corruption in football. Red Button is a new app developed by the…

Europe Sports

FOOTBALL CLUBS WILL BE ABLE TO ENFORCE THEIR CURRENT CONTRACTS WITH BETTING SHOPS IN SPAIN

“In October, gambling and betting advertising will be forbidden in Spain,” Alberto Garzón said. “The prohibition includes sponsorship agreements within the framework of sporting events.” “Some football teams, in what we consider to be an unlawful act, are beginning to renew their…

Europe Sports

PARIMATCH NAMED NEW LEICESTER CITY TRAINING WEAR PARTNER AND BETTING PARTNER

Parimatch has been confirmed as Leicester City’s new Official First Team Training Wear Partner ahead of the 2020/21 Premier League campaign. Parimatch, an international betting and technology company based in Cyprus, will see their branding appear on the training and…

Asia Event Sports

MACAU GRAND PRIX TO PROCEED IN 2020 BUT NO FORMULA 3

The Macau Grand Prix is set to look very different in 2020 with the main Formula 3 race cancelled and drivers in remaining races sourced predominantly from Asia. The Macau Grand Prix Organizing Committee announced at a press conference on…

Sports

MAZZA: BETTING SPONSORSHIPS ARE STILL RELEVANT NO MATTER WHAT THE RESTRICTIONS ARE

Tom Daniels The start of the 2020/2021 European football season, will see a drastic altering in the relationship between football clubs and betting operators. Once recognised as the leading marketing channel for targeting betting audiences and amplifying brand exposure, in…

Asia Sports

SPORTS DRIVES FIRST 2020 GAIN IN CHINA LOTTERY

China’s two lotteries put in an impressive performance in July, marking their first month of year-on-year growth of 2020. In total lottery sales were up 10.4 percent to CNY36.15 billion ($5.28 billion), driven mainly by a 17.1 percent surge in…

Europe Sports

AC MILAN STRIKES ‘LONG-TERM’ YABO SPORTS PARTNERSHIP

Tom Daniels Casino and sportsbook operator Yabo Sports has been named as an official regional partner for AC Milan across Asia. As a result of partnership, Yabo Sports has added to AC Milan’s virtual fan village as part of the club’s Digital Summer Tour – a…

Europe Sports

FULHAM SIGNS BETVICTOR AS MAIN SHIRT SPONSOR

Online gambling operator BetVictor has agreed a deal to become the new main team partner and front-of-shirt sponsor for English Premier League football club Fulham. The two-year agreement will run over the 2020-21 and 2021-22 seasons, and cover Fulham’s first…

Sports

TOTO ELEVATES SUPPORT OF WOMEN’S FOOTBALL WITH FOUR SPONSORSHIPS

Erin-Marie Gallagher TOTO, the Netherlands lottery sportsbook brand, has secured a sponsorship agreement with four football clubs in the Women’s Eredivisie. PSV, ADO Den Haag, sc Heerenveen and FC Twente have all signed a three-year agreement with the sportsbook brand. This latest agreement,…

Sports

BLANK GENERATION

Gambling sponsorship in sport has become widespread in recent years, but this ubiquity has drawn ever-louder criticism, Daniel O’Boyle writes. With bans either in place or incoming in Europe, will betting brands disappear from strips in the UK? And if…