{"id":161,"date":"2019-01-08T00:00:00","date_gmt":"2019-01-08T00:00:00","guid":{"rendered":"https:\/\/gbc.ng\/facebook-restructures-sports-division-for-critical-2019\/"},"modified":"2019-01-08T00:00:00","modified_gmt":"2019-01-08T00:00:00","slug":"facebook-restructures-sports-division-for-critical-2019","status":"publish","type":"post","link":"https:\/\/gbc.ng\/index.php\/facebook-restructures-sports-division-for-critical-2019\/","title":{"rendered":"FACEBOOK RESTRUCTURES SPORTS DIVISION FOR CRITICAL 2019"},"content":{"rendered":"<p>Ted Menmuir<\/p>\n<p>Entering 2019, social media giant<strong>\u00a0<\/strong><strong>Facebook<\/strong>\u00a0has moved to restructure its global sports division, which will be led by former NBA executive<strong>Dan Reed<\/strong>\u00a0as Vice President of Global Sports\/Media Partnerships.<\/p>\n<p>Facebook has previously stated its intent on growing exclusive sports partnerships and content, as the social media platform has reached peak user saturation.<\/p>\n<p>Furthermore, Facebook leadership has previously outlined the need to diversify its content beyond posts and newsfeeds, as the tech giant seeks to reverse a decline in user engagement witnessed across its western markets.<\/p>\n<p>Moving forward, Dan Reed will be tasked with accelerating Facebook\u2019s global sports proposition and strategy, overseeing the development of key sports accounts, whilst further securing new sports media partnerships for Facebook\u2019s key markets.<\/p>\n<p>Reed will be supported by former Eurosport Chief Executive\u00a0<strong>Peter Hutton<\/strong>\u00a0who joined the US tech firm in March 2018 as a Director of Sports Programming and Live Partnerships for EMEA, Latin America and APAC regions.<\/p>\n<p>Facebook\u2019s North American sports development will be led by former Instagram executive\u00a0<strong>Brandon Gayle,<\/strong>\u00a0serving as Director of Sports Partnerships and Solutions.<\/p>\n<p>During the course of 2018, Facebook tested a number of new features, seeking to develop community-led social enhancements for sports viewing.<\/p>\n<p>In 2019, sports stakeholders will be monitoring Facebook movements closely. Yet to aggressively develop its sports profile, to date, Facebook has tested live content partnerships with the\u00a0 MLS and Univision LATAM, Spain\u2019s La Liga for India, and streaming UEFA Champions League content for US audiences in partnership with Fox Sports.<\/p>\n<p class=\"author__bio\" itemprop=\"description\">\n<p class=\"comment-form-comment\"><label class=\"show-on-ie8\" for=\"comment\">Comment<\/label><br \/>\n<textarea aria-required=\"true\" cols=\"45\" id=\"comment\" name=\"comment\" placeholder=\"Message\" rows=\"8\"><\/textarea><\/p>\n<p class=\"comment-form-author\"><label class=\"show-on-ie8\" for=\"author\">Name<\/label><input aria-required=\"true\" id=\"author\" name=\"author\" placeholder=\"Name...\" size=\"30\" type=\"text\" value=\"\"\/><\/p>\n<p class=\"comment-form-email\"><label class=\"show-on-ie8\" for=\"name\">Email<\/label><input aria-required=\"true\" id=\"email\" name=\"email\" placeholder=\"Email...\" size=\"30\" type=\"text\" value=\"\"\/><\/p>\n<p class=\"comment-form-url\"><label class=\"show-on-ie8\" for=\"url\">Url<\/label><input id=\"url\" name=\"url\" placeholder=\"Website...\" size=\"30\" type=\"text\" value=\"\"\/><\/p>\n<p class=\"comment-form-cookies-consent\"><input id=\"wp-comment-cookies-consent\" name=\"wp-comment-cookies-consent\" type=\"checkbox\" value=\"yes\"\/> <label for=\"wp-comment-cookies-consent\">Save my name, email, and website in this browser for the next time I comment.<\/label><\/p>\n<p class=\"form-submit\"><input class=\"submit\" id=\"comment-submit\" name=\"submit\" type=\"submit\" value=\"Send\"\/> <input id=\"comment_post_ID\" name=\"comment_post_ID\" type=\"hidden\" value=\"2708\"\/> <input id=\"comment_parent\" name=\"comment_parent\" type=\"hidden\" value=\"0\"\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ted Menmuir Entering 2019, social media giant\u00a0Facebook\u00a0has moved to restructure its global sports division, which will be led by former NBA executiveDan Reed\u00a0as Vice President of Global Sports\/Media Partnerships. Facebook has previously stated its intent on growing exclusive sports partnerships&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-161","post","type-post","status-publish","format-standard","hentry","category-sports"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>FACEBOOK RESTRUCTURES SPORTS DIVISION FOR CRITICAL 2019 - GBC<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gbc.ng\/index.php\/facebook-restructures-sports-division-for-critical-2019\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FACEBOOK RESTRUCTURES SPORTS DIVISION FOR CRITICAL 2019 - GBC\" \/>\n<meta property=\"og:description\" content=\"Ted Menmuir Entering 2019, social media giant\u00a0Facebook\u00a0has moved to restructure its global sports division, which will be led by former NBA executiveDan Reed\u00a0as Vice President of Global Sports\/Media Partnerships. 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